B2B Marketing Blog

Written by Mezzanine Growth
on September 22, 2021

Thinking about participating in a virtual tradeshow? You might want to rethink that idea. In this video, Lisa Shepherd, President of Mezzanine Growth, talks with Shawn Casemore about the failure of virtual tradeshows over the past 18 months.


This is a clip from a LinkedIn livestream discussion titled "B2B Lead Generation In The ‘New Normal’" which was hosted by Shawn Casemore as part of the Unstoppable Selling Livestream.


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