Sometimes the simplest advice is the best. The founder and president of Esri, a GIS company, was ...
B2B marketing blog
Posts about Marketing Consulting (4):
I recently started reading the book Enchantment by Guy Kawasaki (former Apple Executive). If you...
Most companies think about marketing in a general way and they don't align their activities with...
Did you know that the global success rate of new product launches is 4%? A whopping 96% of anything...
In my previous post, I talked about Darwin's law of evolution (roughly - "it's not the strongest...
98% of venture capital firms say that business plans play an Important or Somewhat Important role...
Yesterday we did a Growth Strategy Session with an entrepreneur who has a very successful business...
Moving is never fun. Moving your residence is bad enough - moving your company is even worse!
I have, at what sometimes can be coined as an annoying habit - I like to plan. From the simple, to...
I watched the Scripps National Spelling Bee last Friday night. (Feel free to mock me - I'm an...